Privacy Policy

Effective Date: 02 August 2026Premier Property & Finance Centre (“we”, “us”, or “our”) is committed to protecting your privacy and handling your personal information responsibly.

This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, contact us or use our services.By using our website, you agree to the collection and use of your information in accordance with this Privacy Policy.

Who we are

Premier Property & Finance Centre is an independent letting and property management agency based in Walthamstow, London. Since 1996, we have specialised in residential lettings and professional property management services throughout Walthamstow, East London and the surrounding areas.

Our Contact Details:

Premier Property & Finance Centre
117 Hoe Street
Walthamstow, London
E17 4RX

Email: info@premierpfc.com

What information do we collect?

The information we collect depends on the services you request from us. This may include:

Personal Information

  • Full name
  • Postal address
  • Email address
  • Telephone number
  • Date of birth (where required)
  • Property address
  • Rental valuation enquiries
  • Property search requirements
  • Preferred locations
  • Monthly rental budget
  • Preferred move date
  • Property preferences
  • Maintenance requests
  • Information contained within your enquiries

Identity and Referencing Documents

Where necessary, we may request and process documents including:

  • Passport
  • Driving licence
  • Proof of address
  • Right to Rent documentation
  • Immigration or residency documents (where required)
  • Payslips
  • Bank statements
  • Employment references
  • Previous landlord references
  • Credit or affordability information
  • Tenancy-related documentation
  • Any supporting documents you voluntarily provide during the referencing or tenancy process

We only request information that is necessary to provide our services or comply with legal obligations.

How we use your informaiton

We use your personal information to:

  • Respond to your enquiries
  • Arrange rental valuations
  • Match tenants with suitable rental properties
  • Contact landlords and tenants
  • Manage tenancy applications
  • Carry out tenant referencing
  • Verify identity
  • Meet Right to Rent requirements
  • Comply with Anti-Money Laundering (AML) legislation where applicable
  • Prepare tenancy agreements
  • Manage properties on behalf of landlords
  • Arrange maintenance and repairs
  • Send property alerts you have requested
  • Send marketing communications where you have chosen to receive them
  • Improve our website and customer service
  • Comply with our legal and regulatory obligations

Our legal basis for processing

We process personal information under one or more of the following lawful bases:

  • Your consent
  • Performance of a contract
  • Compliance with a legal obligation
  • Our legitimate interests, provided these do not override your rights and freedoms

Marketing communications

If you choose to receive marketing communications, we may occasionally send:

  • New rental property alerts
  • Local rental market updates
  • Landlord advice
  • Company news
  • Information about our letting and property management services

You can unsubscribe at any time using the unsubscribe link in our emails or by contacting us directly.

How we collect your information

The information we collect depends on the services you request from us. This may include:

  • Contact us through our website
  • Request a rental valuation
  • Register as a landlord
  • Register as a prospective tenant
  • Sign up for property alerts
  • Subscribe to our property updates
  • Report a maintenance issue
  • Telephone or email our office
  • Visit our office
  • Provide documents during the tenant referencing processVisit our website

We also collect limited technical information automatically through cookies and website analytics.

Do not track requests

We respond to "do not track" requests in the following manner:### Do Not Track Signals

Some browsers offer a “Do Not Track” (“DNT”) setting that allows users to express a preference regarding online tracking.

Our website does not currently respond to DNT signals. However, visitors can manage their preferences for Google Analytics and Microsoft Clarity through our cookie consent tool. Where consent is required, these analytics technologies are not activated unless the visitor provides consent.

Why do we collect information about you?

We collect information about you for a variety of reasons. It helps us, among other things, to serve you better. The following are the ways in which we use the information that we collect about you.

— To send marketing and promotional communications
— To contact the user
— To provide and maintain service

How we protect your information

We take appropriate technical and organisational measures to safeguard your personal information against unauthorised access, disclosure, loss or misuse.

Sensitive documents such as passports, driving licences, bank statements, payslips and tenancy documentation are stored securely and are only accessible to authorised members of staff who require the information to provide our services or comply with legal obligations.

Although we take every reasonable precaution, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

How long we retain your information

We retain personal information only for as long as necessary to:

  • Provide our services
  • Meet legal and regulatory obligations
  • Resolve disputes
  • Enforce our agreements

Certain tenancy, financial and identification records may need to be retained for longer periods where required by law.

When information is no longer required, it will be securely deleted or anonymised.

Sharing your information

We never sell your personal information.

Where necessary, we may share your information with trusted third parties, including:

  • Landlords
  • Tenant referencing providers
  • Credit reference agencies
  • Deposit Protection Scheme providers
  • Maintenance contractors
  • Inventory clerks
  • Utility providers (where authorised)
  • Solicitors
  • Professional advisers
  • Regulatory authorities or government bodies where required by law

We only share information necessary for them to carry out their services.

Cookies and similar technologies

Our website uses cookies and similar technologies to:

  • Ensure the website functions correctly
  • Remember your preferences
  • Improve website performance
  • Analyse visitor behaviour
  • Help us improve our services

Where required by law, we will ask for your consent before placing non-essential cookies on your device.

You can update your cookie preferences at any time through our Cookie Settings.

Website analytics

We may use website analytics services, such as Google Analytics, to understand how visitors use our website.

These services collect anonymous statistical information about website usage and do not identify you personally.

Analytics cookies are only used where you have provided your consent.

Sale/sharing of information

We do not sell or share the information we collect from our users.

GDPR Disclosures

Automatic processing of data

We do not use any automated processing of the personal information we collect.

Legal basis for the collection

The General Data Protection Regulation requires us to identify and set out the legal basis, or in other words, the legal justification, for processing your personal information. The following are the legal bases on which we process your personal data.

Consent: We may process your personal information for the purposes described in this Privacy Policy with your consent.

Your rights

Under UK data protection law, you have the right to:

  1. Request access to your personal information
  2. Request correction of inaccurate information
  3. Request deletion of your information where appropriate
  4. Restrict the processing of your information
  5. Object to certain processing activities
  6. Request a copy of your personal information
  7. Withdraw your consent where processing is based on consent

To exercise any of these rights, please contact us using the details below.

Consequences of non-consent

We require your consent to collect information in order to provide our services to you seamlessly. However, you may refuse consent. Please note that refusing consent may have consequences, including limited access to our services and reduced features on the website.

Privacy of children

Our services are intended for adults.

We do not knowingly collect personal information from anyone under the age of 16.

If you believe a child has provided us with personal information, please contact us and we will take appropriate action.

Security of your personal information

We take reasonable measures to ensure that the information we collect from you is stored securely and protected to the best extent possible. However, no method of internet transmission or digital storage is completely secure, and we cannot guarantee absolute security. While we use commercially reasonable and appropriate security measures to protect your information, we cannot promise that it will be 100% secure.

Links to other websites or apps

On our website, we may provide links to external websites, apps, or services. These are not operated by us and therefore are not governed by our Privacy Policy or practices. We strongly recommend that you review the privacy policies of such websites or services before engaging with them to ensure that you do not provide personal information that you do not wish to share.

Changes to this privacy policy

We may update this Privacy Policy from time to time to reflect changes in the law or our privacy practices. We recommend that you review this privacy policy periodically to ensure it remains in line with your expectations.

The privacy policy will be effective from the date it is posted on this page.

Contact us

For any questions or concerns regarding your privacy, or to exercise any of your rights, you may contact us using the following details:

Address: 117 Hoe Street, Walthamtow, London E17 4RX

Email address: info@premierpfc.com